There are few rappers in Africa that are as well known as Professor Jay. He began his career in Tanzania, and his lyrics focus on a variety of complex issues. His lyrics are written in Kiswahili, and his rhyme and rhythm draw large crowds to his shows. Professor Jay is a “voice of reason”, often pointing out political corruption and social injustices in his songs. He is an extremely influential artist in East Africa, especially in his native Tanzania, where he is called one of the representatives of “Bongo Flava” (a fusion of Western hip hop and traditional Tanzanian elements). Professor Jay is an activist for many issues such as HIV/AIDS, corruption and even women’s rights.